{"nrhp_refnum":"04000542","name":"Building at 315-325 West 36th Street","other_names":[],"category":"building","location":{"address":"315-325 W. 36th St.","address_restricted":false,"city":"New York","county":"Manhattan","state":"NY","lat":40.754187423000076,"lon":-73.99368722899999,"geom_source":"nps_gis"},"listed_date":"2004-05-27","is_nhl":false,"nhl_designated_date":null,"areas_of_significance":["Architecture","Commerce"],"significance_levels":["local"],"summary":{"what_it_is":"A 16-story loft, showroom and office building at 315-325 West 36th Street in Manhattan's Garment District, built in 1926 for the Herogel Construction Company and designed by George and Edward Blum.","why_significant":"The nomination argues it is an intact, representative example of garment loft design under Criterion C, distinguished by the unusual decorative detail for which the Blums were known. It also meets Criterion A for its association with the commercial history of the garment district. It is described as one of the most ornamentally distinctive loft buildings in the district.","narrative":"Sixteen stories of brick, stone and cast stone rise from the north side of West 36th Street between Eighth and Ninth avenues in Manhattan's Garment District. Completed in 1926 for the Herogel Construction Company, the loft, showroom and office building was designed by the firm of George and Edward Blum. A series of setbacks, required by the city's zoning rules, is arranged to give a pavilion-like profile and ends in a narrow six-story tower. A triple arcade with Romanesque-style arches marks the entrance, and Art Deco reliefs, metal spandrels and geometric brick patterns decorate the facade. Although most of the Blums' garment district buildings were modest, this one ranks among their most ornamental. It was listed as an intact, representative example of garment loft design and for its link to the district's commercial history. The building was nearly fully rented within a year of opening and has since been converted to mixed residential and commercial use.","period_of_significance":"1926","architect_builder":"Blum, George M. and Edward","architectural_style":"Modern Movement/Art Deco","criteria":["A","C"],"status_note":"Recently converted to a mixed-use arrangement with residential and commercial lobbies; the upper floors have been subdivided for apartments and offices.","vacant_flag":false,"machine_generated":true,"model":"claude-sonnet-5-5","prompt_version":"v1.0-2026-10-29","generated_at":"2026-10-29 02:51:53.3717-05","source_pdf":"https://s3.amazonaws.com/NARAprodstorage/lz/electronic-records/rg-079/NPS_NY/04000542.pdf"},"photo":{"url_800":"https://nationalhistoricalregister.com/media/04000542/19507ffbc9-800.webp","url_1600":"https://nationalhistoricalregister.com/media/04000542/19507ffbc9-1600.webp","licence":"CC BY-SA 3.0","author":"Americasroof at English Wikipedia","credit_html":"<a href=\"https://commons.wikimedia.org/wiki/File:315w36.jpg\" rel=\"noopener\">Americasroof at English Wikipedia</a>, <a href=\"https://creativecommons.org/licenses/by-sa/3.0\" rel=\"license noopener\">CC BY-SA 3.0</a>, via Wikimedia Commons","source_page":"https://commons.wikimedia.org/wiki/File:315w36.jpg"},"district":null,"sources":{"nps_snapshot_date":"2026-05-22","nara_catalog":"https://catalog.archives.gov/id/75319329","wikipedia":null,"wikidata":"https://www.wikidata.org/wiki/Q137220108"},"indexable":true,"url":"https://nationalhistoricalregister.com/new-york/manhattan/building-at-315-325-west-36th-street-04000542/"}